Sport Management
Sport Management
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"Understanding the contexts (social, cultural, political, environmental, economic, and legal) of the different sport organizations (public
and private, for-profit or non-profit), which bring complexity, ambiguity, impermanence, and enormous challenges for the
development and insertion in the community
Possessing management knowledge (financial, economic, technological, human, and informational) optimizing the effectiveness
and efficiency of sports organizations for organizational performance, as well as their insertion in the community through social
responsibility and wealth production. Face to change, innovation in services and in the internal processes of organizations are
unavoidable, in Sport Management.
Developing sports services (sports associations, public services and for-profit private services), allowing sport to be accessible to
populations, comprehending variations according to age, gender, motives, and possibilities.
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